Leda DeWolf / UI/UX Designer
She/her
Professional Summary
Senior UI/UX Designer with experience designing user-centered, scalable digital experiences for enterprise and fintech applications. Skilled in UX research, wireframing, prototyping, design systems, and cross-functional collaboration. Experienced in leveraging AI to streamline design workflows and deliver intuitive, accessible solutions that balance user needs with business goals.
Tools
Adobe XD
GitHub Co-Pilot
Figma
Illustrator
Photoshop
After Effects
InDesign
Asana
Jira
Skills
Interaction design
Interface design
Visual design
Branding
AI-assisted design
Project management
Collaboration
Photo retouching
Marketing
Experience
United Wholesale Mortgage
UX Designer III / 2024 - present
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Utilize and contribute feedback to a living design system to streamline the design process and promote consistency across a team of designers
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Collaborate with cross-functional teams, including Developers/Engineers, Product Owners, Project Managers, Researchers, and Writers
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Create wireframes, high-fidelity mockups, and prototypes with Figma, leverage AI tools to accelerate UI/UX design workflows, supporting user research, information architecture, wireframing, and prototyping
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Engage in an iterative design process to refine and enhance user experience
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Collaborate with other UX Designers to ensure cohesive design strategies
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Participate in all-day planning sessions presenting my designs to Developers/Engineers, on-call to answer questions while they organize workflows into sprints
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Mentor junior designers through design guidance, collaborative learning, and hands-on opportunities to present their work to stakeholders while providing support during discussions.
Kelly Services
Senior UI Designer / 2019 - 2023
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Developed interactive prototypes to demonstrate effective user flows
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Created and designed new blocks to enhance the visual representation and increase the functionality of existing websites
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Collaborated with web development teams to implement new designs
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Designed 6+ websites for corporate web portfolio with strict adherence to brand guidelines
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Worked cooperatively with writers, marketers, and agency partners to execute web designs
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Ensured all websites were ADA compliant (WCAG2.1 A/AA Guidelines)
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Continuously monitored web and print outputs to achieve and maintain brand consistency
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Implemented web designs in Episerver/Optimizely CMS system
Senior Graphic Designer / 2006 - 2019
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Created and maintained branding standards and visual identities of Kelly Services and multiple Kelly brands and products
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Concepted and designed print and electronic marketing materials, including fliers, brochures, ebooks, social media ads, direct mail, etc.
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Collaborated with internal writers and outside agency partners to concept and complete essential marketing projects
HOUR Media
Associate Art Director – Art Director / 2003 - 2006
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Concepted and designed magazines, layouts, brochures, stationary, etc.
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Directed photoshoots and illustrations to create and execute innovative concepts
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Collaborated across cross-functional teams through ideation, visual concepts,and ultimately execution
College for Creative Studies / Detroit, MI
Education
Graphic Design program
BFA / Class of 2002